Cooperative Development Authority (CDA) and SM Supermalls have
officially sealed a strategic partnership through a Memorandum of
Agreement (MOA) signing held on Monday, July 1, 2025, at the SM
Supermalls Headquarters in Pasay City. The agreement marks the beginning
of a joint effort to empower Filipino cooperatives by giving them
access to high-foot-traffic mall spaces through the SM Weekend Market — a
platform dedicated to showcasing local products, homegrown talent, and
Filipino entrepreneurship. 
L-R:
Royston A. Cabunag, Assistant Vice President and Lead for MSME and Job
Fairs, Engr. Junias M. Eusebio, Vice President for Mall Operations of SM
Supermalls formalized partnership through a MOA signing with CDA
Chairperson Usec. Alexander B. Raquepo and CDA Administrator Asec.
Santiago S. Lim, that aims to empower Filipino cooperatives through the
SM Weekend Market initiative.
The MOA was signed by Undersecretary Alexander B. Raquepo, CDA
Chairperson, and Engr. Junias M. Eusebio, Vice President for Mall
Operations of SM Supermalls, in the presence of key officials from both
institutions. “This is a historic partnership between the private and
public sectors,” said Usec. Raquepo during his remarks. “We take great
pride in this collaboration with SM Supermalls, which represents a
powerful step forward in uplifting our micro, small and medium
cooperative entrepreneurs. This model partnership will not only provide
access to markets, but help elevate the economic well-being of our
communities.” 
Fresh,
proudly Filipino produce takes the spotlight supporting local farmers
and cooperatives at the SM Weekend Market at SM City Calamba.
Shoppers
enjoy direct access to farm-fresh produce at the SM Weekend Market
where farmers are given dedicated selling spaces in select SM
Supermalls. 
Local
farmers showcase and sell their fresh harvest to shoppers at the SM
Weekend Market, a platform by SM Supermalls that connects producers
directly to consumers in high-traffic mall locations.
Under the agreement, CDA will endorse eligible cooperatives across the
country to participate in the SM Weekend Market. In turn, SM Supermalls
will make space available in key mall locations for a minimal
fee—intended only to help cover maintenance costs. “The SM Weekend
Market was born out of a simple but powerful idea — to give farmers and
local producers, especially those in cooperatives, the chance to bring
their goods closer to the people, in places they wouldn’t normally have
access to,” said Engr. Junias M. Eusebio, Vice President for Mall
Operations at SM Supermalls. “With CDA as our partner, we are excited to
open more doors and more mall spaces to co-ops across the country. This
partnership will allow more communities to thrive, more stories to be
told, and more Filipino-made products to be celebrated.” 
Lively displays of locally grown vegetables welcome shoppers at the SM Weekend Market at SM City Southmall.
The event marks the start of a nationwide collaboration between CDA and
SM Supermalls, with more updates and market rollouts expected in the
coming months.
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